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Technology, YES, it has redefined the way we do business and will continue to do so! It’s a fact. 

Smart Small Businesses are getting on board adopting various technology solutions to harness digital transformation to support and enable Business growth and efficiency. If you are a Small Business owner, you can’t afford not to take-up what Technoloy offers, the benefits it brings to keep you competitive, by running your Business more smoothly and effectively.

Are you one of them!. Keep reading to find out more, why and how Small Business should take on Technology today!

Technology, is described as ‘the application of scientific knowledge for practical purposes, especially in industry.’ (def: Oxford languages).’ And no-one can dispute its application.

From the earliest beginnings of stone tools, fire and weapons to the present day with advances in artificial intelligence, virtual reality, blockchains and robotics, technology has continuously changed and transformed our lives. 

It was Technology that came to the forefront as we sought answers to counter the impact of COVID. The pandemic fallout brought changes to how we did business, bought, sold and delivered. It reshaped how, where and when people worked. With lockdowns and restrictions Online digital operations became the norm. Going forward, these practices along with technological developments are the new world order.  

5 Reasons Why Every Small Business should take on Technology today 

1. Tech plays a crucial role in redesigning and reinvigorating a Business

2. Tech can save you time, money and effort by streamlining systems & processes

3. It takes the hassle out running day to day Business operations through more efficient data collection and analysis, offers better customer support and improved organisational infrastructure

4. Keeps a Business relevant in a modern, fast paced and ever-changing world

5. Allows you to access and connect with wider and bigger audiences and markets

Examples of effective solutions for Small Business:

• Business Website: your website is the window to your Business, providing your online visibility. With this portal the world is your oyster. Every Business needs to be connected to keep pace with consumer shopping trends. Maximise opportunities by searching through and using the various options, such as social media. There are a range of websites to access including those with easy-to-use interface. Choose what best suits your needs.

• Digital Marketing: if your aim is to raise ‘brand’ awareness, to increase your customer base and sales, then ‘digital’ advertising is your answer. Consumers shopping behaviours and habits have changed, moving to online preferences. Digital space is the way to go. Spread your message far and wide within minutes to selected audiences and get results, data, you can work with. 
• ESignature: COVID, the adoption of tablets and smartphones has made eSignature a useful and popular option for many Businesses. It’s the answer to various situations, such as; to sign documents remotely on someone else’s behalf, make an online purchase, or approve a contract or document. 
• Information Technology Security: With scammers and hackers actively out to get you and your customers information, protecting this sensitive data is crucial.  There is a range of Business technology services and options available for small Business to help protect and secure this. Be proactive in looking for signs your computer is infected and ensure you are protected with antivirus software that identifies and removes the virus and malware.